Jeff Webb Herff Jones

Jeff Webb Herff Jones


President of International Cheer Union




About Me

Jeff Webb Herff Jones is a successful businessman, author, and leader in the business world who hails from Shelby County, Tennessee. Webb is the creator of Varsity Brands and was formerly the company's CEO. In addition, he is the current president of the International Cheer Union. The well-known businessman also works as a senior editor for the news and analysis website Human Events, which is situated in Washington, District of Columbia.

The successful entrepreneur has been profiled in depth in various reputable magazines, including Entrepreneur, Forbes, and The Wall Street Journal, amongst others. As a writer, he is the author of many books that have achieved widespread success, one of which is titled American Restoration: How to Unshackle the Great Middle Class.

Webb is a dedicated environmentalist and generous donor outside of the scope of his professional life. Boating, duck hunting, and one-wheeling are just his hobbies and interests. He also likes a wide variety of other activities.

Current Roles

Cheerleading's International Union

The World Cheer Union was first established by Webb, who also serves as its current president. The International Cheer Union is the organization that serves as the international governing body for cheering. The year 2016 saw the organization's official elevation to the global governing body for the sport.

The International Cheer Union, founded in 2004, is often referred to by its short name, Cheer. After founding the group in 2002, Webb became its president in 2007, after being active in the National Cheerleaders Association and the Universal Cheerleading Association years before.

More than 7.5 million athletes throughout the globe are served by Cheer. The organization is a proud member of the Association for International Sports for Everyone, which Jeff Webb Herff Jones, its president and founder, is responsible for establishing. The International Cheer Union is an international governing institution registered as a non-profit organization. The organization's goal and purpose is to advance cheering as a sport.

Human Events

The website Human Events has Webb as the site's senior news editor. Human Events is a well-established news and analysis service in Washington, District of Columbia. The opening phrase of the United States Declaration of Independence inspires this organization's name. In 2020, Webb became the senior news editor for Human Events. Webb is a successful entrepreneur, novelist, and business leader.

Human Events was first published as a print journal by its creators in 1944. In 2013, it transitioned to a format that could only be accessed online. Will Chamberlain is the executive opinion editor, and Webb co-publishes the website. Webb's responsibilities include being the senior news editor.

In 2022, the co-publisher Webb was the driving force behind Human Events' acquisition of The Post Millennial, a Canadian online news magazine.

History of Their Careers Varsity Brands

In 1974, Jeff Webb, the current founder and previous CEO of Varsity Brands, founded the firm that would later become known as Varsity Spirit. Varsity Brands, the parent business of Varsity Spirit, is currently in charge of the firm. Webb served as the Chief Executive Officer of Varsity Brands until 2018. After then, he continued with the corporation in the role of chairman until the year 2020.

The company is situated in Memphis, Tennessee. Varsity Spirit is recognized as a frontrunner in innovative cheering, dance teams, and performing arts. With its many educational camps, athletic contests, and other activities, Varsity Spirit currently engages with over one million athletes yearly.

To concentrate on the International Cheer Union and other efforts, including Human Events, Jeff Webb Herff Jones resigned as CEO of Varsity Spirit and its parent business, Varsity Brands.

Herff Jones

Up to the year 2020, Webb was Herff Jones' board chairman. Cheerleading is among the many high-level sports that the Indianapolis, Indiana-based corporation is heavily engaged in, as well as other top-tier collegiate and professional sports. The company is most well-known for the educational recognition goods and achievement-focused motivating materials that it manufactures and sells.

After the purchase of the firm by Varsity Brands the previous year, Jeff Webb, who now serves as chairman, took up the role of chairman in 2014.

The History of Education

Webb received his education at the University of Oklahoma, a prestigious public research institution in Norman, Oklahoma, the so-called Sooner State's third-largest city. Norman is located south of Oklahoma City. It was established in 1890, and now it offers a full university education inside the confines of a private institution. The educational institution has many campuses in Oklahoma and several places in other countries where students may further their education.

Webb attended the University of Oklahoma and received a bachelor's degree in political science and government. As a student at the college, he quickly rose to the position of campus leader and was also heavily engaged with the school's cheerleading team. Because of his engagement in this organization, he was allowed to work for the National Cheerleaders Association while still enrolled in the university.

Once Jeff Webb Herff Jones finished his education at the University of Oklahoma, he continued participating in the National Cheerleaders Association. The job he continued to do alongside the association eventually led to the beginning of his business career. After that, he parted ways with the National Cheerleaders Association and formed the Global Cheerleading Association in addition to the forerunner of Varsity Brands known as Varsity Spirit.
Charitable Participation

Webb is a renowned business leader, author, and entrepreneur and an avid supporter of charitable causes. He has maintained a strong relationship with St. Jude Children's Research Hospital for over a decade. The St. Jude Children's Research Hospital is the preeminent institution in the world for the diagnosis, treatment, and eventual cure of juvenile cancers and other life-threatening diseases.

In addition to that, he has a significant amount of experience working with the Special Olympics organization. The Special Olympics organization is the leading contender for the title of biggest athletic association in the world. It provides training and activities throughout the year for able-bodied children and adults of all ages. It provides services to over five million users in more than 170 countries worldwide.

In the past, Webb was a loyal supporter of the Jerry Lewis MDA Labor Day Telethon, which has since been cancelled. The Muscular Dystrophy Association filled a significant funding gap thanks to the annual telethon. The non-profit Muscular Dystrophy Association is still dedicated to its mission of providing support services to those who are coping with neuromuscular conditions.

Accomplishments

Webb is acknowledged for helping to grow and further establish cheering as a sport, maybe more so than any other person. Also, Jeff Webb was the driving force towards including cheerleading as a legitimate Olympic sport. He is still praised for establishing cheering as a sport on an international level. He is generally regarded as a leader within the cheerleading community worldwide.

Jeff Webb Herff Jones is associated with the best-selling American Restoration book How to Unshackle the Great Middle Class. Jeff Webb Herff Jones wrote this book in his capacity as an author. The effort the author put in to make cheering a globally recognized sport is detailed throughout the 192 pages of the book. In addition, it lists several actions the author believes are necessary to unleash the potential of the middle class in the United States.

Aspects of One's Own Life

In addition to his career as an entrepreneur, author, business leader, and philanthropist, Jeff Webb has many hobbies and other interests he pursues in his spare time. They include boating, shooting ducks, conserving the environment, and riding a one-wheeled motorcycle.

Father-of-two Webb tries to spend as much time with his family and the people he is closest to. He spent his whole childhood in the Shelby County area of Tennessee. Now, he has no plans to leave the Volunteer State and continues to make his home in Memphis, Tennessee, by the Mississippi River with his Labrador Retriever.